Sound Logo

It is a distinctive sound effect of your brand. You can think of it as the acoustic equivalent of a visual logo. It is advisable to simultaneously use a combination of both types of logo to reinforce the recognition of your brand.

Characteristics:

  • Duration 0.5 to 3 seconds

  • Highly memorable

  • Take into consideration the personality of the brand

  • Melodic and sound design approach

  • It is recommended to have a sound logo and a jingle at the same time

  • Always act in conjunction with the graphic logo

  • Used in media whose time restriction is essential and where the brand must be memorized (e.g. advertisements on YouTube)

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